Published:
Tuesday, June 17, 2008 at 12:28 PM EDT
Event Date:
Saturday, November 3, 2007
Location:
Auburn, AL
![[bumper sticker for Auburn fans: "I break for Auburn football. And trains. Keep off railroad tracks. Keep on living. CSX."]](/images/items/63-nr.jpg)
CSX was on hand for Auburn University's homecoming weekend in November 2007 to promote rail safety to students and community members alike. As part of their sponsorship, CSX operated two Keep on Living tents, including one outside of the student entrance and another in front of the Beard-Eaves-Memorial Coliseum, directly outside the stadium and just off Donahue Drive, the famed site of the traditional Tiger Walk parade. The game attracted more than 90,000 Tiger fans, and CSX distributed nearly 10,000 promotional items - including t-shirts, bumper stickers and rally towels - to the Auburn faithful.
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