CSX Transportation is teaming up with Front Row Motorsports and driver David Ragan to remind NASCAR fans to “Play it Safe” around railroad tracks. CSX will serve as a primary sponsor of Ragan’s #34 NASCAR Sprint Cup Series entry at Richmond International Raceway on April 27, and as a major associate in five additional events: Daytona (2/24), Michigan (6/16), Watkins Glen (8/11), Chicago (9/15) and Talladega (10/20). CSX will also be featured on Ragan’s #34 car throughout the entire 2013 season.
Ragan, a seasoned safety messaging spokesperson, is happy to be pairing up with CSX at Front Row Motorsports. “It’s important for all of us to be safe around railroad crossings and tracks. Far too many incidents occur each year simply because people don’t recognize the danger associated with taking unnecessary chances around railroads,” Ragan said. “I’m glad CSX is bringing this issue to the forefront of the NASCAR fan base and I’m honored to champion their message.”
More than 2,000 crossing collisions occurred in the U.S. in the most recent year for which statistics are available, and more than 400 pedestrians were killed on the nation’s railroad tracks. “Play it Safe” is a CSX safety campaign that is online, at NASCAR events, and on college campuses.
“We’re pleased to join with Front Row Motorsports and David Ragan to show people that the injuries and fatalities associated with crossing collisions and trespassing on railroad tracks are completely avoidable if you play it safe,” said Cliff Stayton, director of community affairs and safety. “David’s work on distracted driving and other safety messages makes him the right spokesman for CSX’s campaign.”